Batiste

Give Bad Hair a Good Shh!
Bad hair days don’t just affect how people look. They affect how people feel, often derailing confidence, plans and the momentum of a good time.
Insight

When your hair isn’t cooperating, it can feel like a voice telling you to stay home, play it safe and sit the moment out. But since when did people settle for letting bad hair tell them what to do?

Give Bad Hair A Good Shh!

When bad hair tells you to stop, give it a good “Shh” and keep going! We partnered with indie-pop trio Blusher to compose a custom anthem, spraying bad hair and dancing into the afterparty. A call to arms that saw audiences across the country get involved!

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